APA Edition Citation

Pingali, V. (2008). Marketing Channel Management: A customer-centric Approach. Response Books.

Chicago Edition Citation

Pingali, Venugopal. Marketing Channel Management: A Customer-centric Approach. New Delhi: Response Books, 2008.

MLA Edition Citation

Pingali, Venugopal. Marketing Channel Management: A Customer-centric Approach. Response Books, 2008.

Warning: These citations may not always be 100% accurate.