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Understanding Consumer Decision Making: The Means End Approach to Marketing and Advertising Strategy
| Egile nagusia: | |
|---|---|
| Beste egile batzuk: | |
| Formatua: | Printed Book |
| Hizkuntza: | Undetermined English |
| Argitaratua: |
London
Lawrence Erlbaum Associates
2001
|
| Gaiak: |
Kerala Agricultural University
| Sailkapena: |
658.403 REY/UN |
|---|