APA Edition Citation

Hooley, G. J., Nicoulaud, B., & Piercy, N. F. (2009). Marketing Strategy and Competitive Positioning (4th.). Pearson.

Chicago Edition Citation

Hooley, Graham J., Brigitte Nicoulaud, and Nigel F. Piercy. Marketing Strategy and Competitive Positioning. 4th. Delhi: Pearson, 2009.

MLA Edition Citation

Hooley, Graham J., et al. Marketing Strategy and Competitive Positioning. 4th. Pearson, 2009.