APA Edition Citation

Guda, S., sanal n, k. v., & Sanal, K. V. (2009). Marketing to Rural Consumers: Understanding and Tapping Rural Market Potential. Excel Books.

Chicago Edition Citation

Guda, Sridhar, kumar velayudhan sanal n, and Kumar Velayudhan Sanal. Marketing to Rural Consumers: Understanding and Tapping Rural Market Potential. New Delhi: Excel Books, 2009.

MLA Edition Citation

Guda, Sridhar, et al. Marketing to Rural Consumers: Understanding and Tapping Rural Market Potential. Excel Books, 2009.