Kumar, S. Consumer Behaviour and Branding: Concept,reading and cases (First.).
Chicago Edition CitationKumar, S.Ramesh. Consumer Behaviour and Branding: Concept,reading and Cases. First.
MLA Edition CitationKumar, S.Ramesh. Consumer Behaviour and Branding: Concept,reading and Cases. First.
Warning: These citations may not always be 100% accurate.