Strategic Customer Management

Eitemau Tebyg

• Strategic customer management strategizing the sales organization
  gan: Piercy, Nigei F.
  Cyhoeddwyd: (2009)
• Strategic Customer Relationship Management
  gan: Rai, R P Ed
  Cyhoeddwyd: (2013)
• Strategic customer management Integrating relationship marketing and CRM /
  gan: Payne, Adrian
  Cyhoeddwyd: (2013)
• Strategic Customer Planning
  gan: Alan Melkman
  Cyhoeddwyd: (2009)
• Managing customers as investments: The strategic value of customers in the long run
  gan: Sunil Gupta and Lehmann, Donald R
  Cyhoeddwyd: (2005)