APA Edition Citation

ICFAI. Case Studies in Strategic Marketing Management. The Icfai Centre for Management Research.

Chicago Edition Citation

ICFAI. Case Studies in Strategic Marketing Management. Hyderabad: The Icfai Centre for Management Research.

MLA Edition Citation

ICFAI. Case Studies in Strategic Marketing Management. The Icfai Centre for Management Research.

Warning: These citations may not always be 100% accurate.