Gopal, V. (2006). Channel Management: Concepts and Cases. The ICFAI University Press.
Chicago Edition CitationGopal, V.V. Channel Management: Concepts and Cases. Hyderabad: The ICFAI University Press, 2006.
MLA Edition CitationGopal, V.V. Channel Management: Concepts and Cases. The ICFAI University Press, 2006.
Warning: These citations may not always be 100% accurate.