Brands and Firebrands : Insights from Experts

Podobné jednotky

• Firebrands: Building brand loyalty in the internet age
  Autor: Moon, Michael; Millison, Doug
  Vydáno: (2001)
• Strategic brand management/
  Autor: Martin, Brice
  Vydáno: (2019)
• Strategic brand management: building measures and managing brand equity /
  Autor: Keller, Kevin Lane
  Vydáno: (2011)
• Strategic brand management: a process of growing and strengthening brands /
  Autor: Mukesh Bhatia, .
  Vydáno: (2013)
• Total Brand Management: An Introduction
  Autor: Braj Mohan, Chaturvedi
  Vydáno: (2004)