Creating Customer Delight : How and why of CRM

Podobne zapisy

• Creating customer delight: the how and why of CRM /
  od: Seth, Rakesh .
  Wydane: (1999)
• Exploiting CRM: connecting with customers /
  od: Molineum, Patrick .
  Wydane: (2002)
• Why CRM doesn`t work : how to win by letting customers manage the relationship /
  od: Newell, Frederick .
  Wydane: (2004)
• Customer relationship management (CRM)
  od: Singh, P P; Kumar, N Jinender
  Wydane: (2009)
• Why CRM doesn't work: How to win by letting customers manage the relationship
  od: Newell, Frederick
  Wydane: (2004)