APA Edition Citation

Kiriti, S., & Rakesh, S. (2005). Creating Customer Delight: How and why of CRM. Response Books.

Chicago Edition Citation

Kiriti, Seth, and Seth Rakesh. Creating Customer Delight: How and Why of CRM. New Delhi: Response Books, 2005.

MLA Edition Citation

Kiriti, Seth, and Seth Rakesh. Creating Customer Delight: How and Why of CRM. Response Books, 2005.

Warning: These citations may not always be 100% accurate.