APA Edition Citation

Jain, . J., & Singh, . P. (2007). Modern Marketing Management: Principles and Techniques. Regal.

Chicago Edition Citation

Jain, J.N, and P.P Singh. Modern Marketing Management: Principles and Techniques. New Delhi: Regal, 2007.

MLA Edition Citation

Jain, J.N, and P.P Singh. Modern Marketing Management: Principles and Techniques. Regal, 2007.