APA način citiranja

Bull, V. (1986). Hand book of modern marketing. Mc Graw-Hill Publishing Company.

Čikaški stil citiranja

Bull, Victor. Hand Book of Modern Marketing. New York: Mc Graw-Hill Publishing Company, 1986.

MLA način citiranja

Bull, Victor. Hand Book of Modern Marketing. Mc Graw-Hill Publishing Company, 1986.