APA Edition Citation

Armstrong, G., & Kotler, P. (1999). Principles of marketing (8.). Prentice-Hall of India Private Limited.

Chicago Edition Citation

Armstrong, Gary, and Philp Kotler. Principles of Marketing. 8. New Delhi: Prentice-Hall of India Private Limited, 1999.

MLA Edition Citation

Armstrong, Gary, and Philp Kotler. Principles of Marketing. 8. Prentice-Hall of India Private Limited, 1999.

Warning: These citations may not always be 100% accurate.