Skinner, S. J. (1998). Marketing (2.). Houghton Mifflin Company.
Chicago Edition CitationSkinner, Steven J. Marketing. 2. New Jersey: Houghton Mifflin Company, 1998.
Cita MLASkinner, Steven J. Marketing. 2. Houghton Mifflin Company, 1998.
Atenció: Aquestes cites poden no estar 100% correctes.