Bhandari, L., Dholakia, N., Jain, A. K., & Khurana, R. (1978). Marketing management: Cases and concepts. Macmillan India Limited.
Παραπομπή Chicago StyleBhandari, Labdhi, Nikhilesh Dholakia, Abhinandan K. Jain, και Rukesh Khurana. Marketing Management: Cases and Concepts. New Delhi: Macmillan India Limited, 1978.
Παραπομπή MLABhandari, Labdhi, et al. Marketing Management: Cases and Concepts. Macmillan India Limited, 1978.
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