APA Edition Citation

Mishra, M. N. (1996). Sales promotion and advertising management. Himalaya Publishing House.

Chicago Edition Citation

Mishra, M N. Sales Promotion and Advertising Management. New Delhi: Himalaya Publishing House, 1996.

MLA Edition Citation

Mishra, M N. Sales Promotion and Advertising Management. Himalaya Publishing House, 1996.

Warning: These citations may not always be 100% accurate.