APA Edition Citation

S hmitt, B. H. (1999). Experimental marketing: How to get customers to sence, feel, think, act, and relate to your company and brands. Free Press.

Chicago Edition Citation

S hmitt, Bernad H. Experimental Marketing: How to Get Customers to Sence, Feel, Think, Act, and Relate to Your Company and Brands. New York: Free Press, 1999.

MLA Edition Citation

S hmitt, Bernad H. Experimental Marketing: How to Get Customers to Sence, Feel, Think, Act, and Relate to Your Company and Brands. Free Press, 1999.