APA Edition Citation

Meearthy, J., & Perreault, W. D. (1989). Basic marketing: A managerial approach (9.). Universal Book Stall.

Chicago Edition Citation

Meearthy, Jerome, and William D. Perreault. Basic Marketing: A Managerial Approach. 9. New Delhi: Universal Book Stall, 1989.

MLA Edition Citation

Meearthy, Jerome, and William D. Perreault. Basic Marketing: A Managerial Approach. 9. Universal Book Stall, 1989.

Warning: These citations may not always be 100% accurate.