APA Edition Citation

Bobrow, E. E., & Bobrow, M. (1985). Marketing handbook V.2: Marketing management. Dow Jones-Irwin.

Chicago Edition Citation

Bobrow, Edwin E., and Mark Bobrow. Marketing Handbook V.2: Marketing Management. Homewood: Dow Jones-Irwin, 1985.

MLA Edition Citation

Bobrow, Edwin E., and Mark Bobrow. Marketing Handbook V.2: Marketing Management. Dow Jones-Irwin, 1985.