Manazging Brand equity capitalizing on the value of a brand name

Benzer Materyaller

• Law of intellectual property rights Introductory, WTO, Patent Laws, Copyright law, commercial domain /
  Baskı/Yayın Bilgisi: (2004)
• Valuation of intellectual property and intangible assets
  Yazar:: Smith, Gordon V Parr, Russel L
  Baskı/Yayın Bilgisi: (1994)
• Justifying intellectual property /
  Yazar:: Merges, Robert P.
  Baskı/Yayın Bilgisi: (2011)
• Maharaja`s new clothes - a patent chronicle
  Yazar:: Pritiman Sarkar
  Baskı/Yayın Bilgisi: (1995)
• Movement for collective for intellectual rights
  Baskı/Yayın Bilgisi: (1996)