APA Edition Citation

Doole, I., & Lowe, R. (1999). International marketing strategy: Analysis development and implementation (2.). International Thomson Business Press.

Chicago Edition Citation

Doole, Isobel, and Robin Lowe. International Marketing Strategy: Analysis Development and Implementation. 2. London: International Thomson Business Press, 1999.

MLA Edition Citation

Doole, Isobel, and Robin Lowe. International Marketing Strategy: Analysis Development and Implementation. 2. International Thomson Business Press, 1999.