Berman, B., & Evans, J. R. (1990). Marketing. Macmillan Press Ltd.
Chicago Edition CitationBerman, Barry, and Joel R. Evans. Marketing. London: Macmillan Press Ltd, 1990.
MLA Edition CitationBerman, Barry, and Joel R. Evans. Marketing. Macmillan Press Ltd, 1990.
Warning: These citations may not always be 100% accurate.