STRATEGIC BRAND MANAGEMENT PROCESS OF GROWING AND STRENGTHENING BRANDS

समान संसाधन

• Brand valuation: concepts and applications
  द्वारा: Kambhammettu, Shyam Sunder
  प्रकाशित: (2005)
• Strategic brand management: a process of growing and strengthening brands /
  द्वारा: Mukesh Bhatia, .
  प्रकाशित: (2013)
• Brand Vision to Brand Evalution; Strategic Process of Growing and Strengthening brands
  द्वारा: Chernatony,Leslie de
  प्रकाशित: (2009)
• Strategic brand management
  द्वारा: Keller,Kevin Lane
  प्रकाशित: (2013)
• Brand valuation
  द्वारा: John Murphy
  प्रकाशित: (1989)