STRATEGIC BRAND MANAGEMENT PROCESS OF GROWING AND STRENGTHENING BRANDS

Παρόμοια τεκμήρια

• Brand valuation: concepts and applications
  ανά: Kambhammettu, Shyam Sunder
  Έκδοση: (2005)
• Strategic brand management: a process of growing and strengthening brands /
  ανά: Mukesh Bhatia, .
  Έκδοση: (2013)
• Brand Vision to Brand Evalution; Strategic Process of Growing and Strengthening brands
  ανά: Chernatony,Leslie de
  Έκδοση: (2009)
• Strategic brand management
  ανά: Keller,Kevin Lane
  Έκδοση: (2013)
• Brand valuation
  ανά: John Murphy
  Έκδοση: (1989)