Kapur, S. K. (2009). Marketing management: Fundamentals and practices. Oxford & IBH Publishing.
Chicago Edition CitationKapur, S K. Marketing Management: Fundamentals and Practices. New Delhi: Oxford & IBH Publishing, 2009.
MLA Edition CitationKapur, S K. Marketing Management: Fundamentals and Practices. Oxford & IBH Publishing, 2009.
Warning: These citations may not always be 100% accurate.