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Consumer attitude towards value added products of Kerala State Cashew Development Corporation

In this context the present study entitled “Consumer Attitude Towards Value Added Products of Kerala State Cashew Development Corporation” has done with the objectives: To know the consumer’s attitude and retailers’ perception towards value added products of KSCDC. The study was conducted in four di...

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Dettagli Bibliografici
Autore principale: Aravind P L
Altri autori: Arularasan, G S (Guide)
Natura: Ph.D Thesis
Pubblicazione: Vellanikkara College of Co-operation, Banking and Management 2017
Soggetti:
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082 |a 380.141  |b ARA/CO 
100 |a Aravind P L 
245 |a Consumer attitude towards value added products of Kerala State Cashew Development Corporation 
260 |a Vellanikkara  |b College of Co-operation, Banking and Management  |c 2017 
300 |a 64p 
502 |a MBA 
520 3 |a In this context the present study entitled “Consumer Attitude Towards Value Added Products of Kerala State Cashew Development Corporation” has done with the objectives: To know the consumer’s attitude and retailers’ perception towards value added products of KSCDC. The study was conducted in four different locations of Kollam district during the months of August and September 2017. For the analysis of above objectives, primary data were collected through structured questionnaires for retailers and consumers of the product from selected research area. 
650 |a Agribusiness Management 
700 |a Arularasan, G S (Guide) 
942 |2 ddc  |c TH 
999 |c 158355  |d 158355 
952 |0 0  |1 0  |4 0  |6 380_141000000000000_ARACO  |7 1  |8 REF  |9 158093  |a KAUCLV  |b KAUCLV  |c THESES  |d 2018-02-07  |o 380.141 ARA/CO  |p 174143  |r 2018-02-07  |w 2018-02-07  |y TH