Advertising management

Podobné jednotky

• Effective advertising : understanding when, how, and why advertising works /
  Vydáno: (2004)
• Foundations of advertising theory and practice
  Autor: Chunawalla, S. A.
  Vydáno: (2002)
• Advertising: Principles and Practice
  Autor: Wells, William
  Vydáno: (2003)
• Advertising a behavioral approach for managers
  Autor: Faison, Edmund W.J
  Vydáno: (1980)
• Contemporary Advertising.
  Autor: Arens, William .F