Kotler, P., Bowen, J. T., & Makens, J. C. (2014). Marketing for hospitality and tourism (6.). Pearson India Education Services Pvt. Ltd.
Chicago Edition CitationKotler, Philip, John T. Bowen, and James C. Makens. Marketing for Hospitality and Tourism. 6. Noida: Pearson India Education Services Pvt. Ltd, 2014.
MLA Edition CitationKotler, Philip, et al. Marketing for Hospitality and Tourism. 6. Pearson India Education Services Pvt. Ltd, 2014.
Warning: These citations may not always be 100% accurate.