Cita APA

Luck, D. J., & Rubin, R. S. (1987). Marketing research (7th ed.). Prentice Hall of India.

Citación estilo Chicago

Luck, David J., and Ronald S. Rubin. Marketing Research. 7th ed. New Delhi: Prentice Hall of India, 1987.

Cita MLA

Luck, David J., and Ronald S. Rubin. Marketing Research. 7th ed. Prentice Hall of India, 1987.