APA Edition Citation

Payne, A. (1993). Essence of services marketing. Prentice Hall Of India Private Limited.

Chicago Edition Citation

Payne, Adrian. Essence of Services Marketing. New Delhi: Prentice Hall Of India Private Limited, 1993.

MLA Edition Citation

Payne, Adrian. Essence of Services Marketing. Prentice Hall Of India Private Limited, 1993.

Warning: These citations may not always be 100% accurate.