APA Edition Citation

Schmitt, B., & Simonson, T. (1997). Marketing aesthetics: The strategic management of brands, identity, and image. The free press.

Chicago Edition Citation

Schmitt, Bernd, and Tom Simonson. Marketing Aesthetics: The Strategic Management of Brands, Identity, and Image. New York: The free press, 1997.

MLA Edition Citation

Schmitt, Bernd, and Tom Simonson. Marketing Aesthetics: The Strategic Management of Brands, Identity, and Image. The free press, 1997.

Warning: These citations may not always be 100% accurate.