Kinnear, T. C., & Taylor, J. R. (1979). Marketing research: An applied approach (3rd ed.). McGraw-Hill international editions.
Chicago Edition CitationKinnear, Thomas C., i James R. Taylor. Marketing Research: An Applied Approach. 3rd ed. New York: McGraw-Hill international editions, 1979.
Cita MLAKinnear, Thomas C., i James R. Taylor. Marketing Research: An Applied Approach. 3rd ed. McGraw-Hill international editions, 1979.
Atenció: Aquestes cites poden no estar 100% correctes.