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Marketing research: measurement and method: a text with cases

Bibliographic Details
Main Author: Tull, Donald S
Other Authors: Hawkins, Del I, Stewart, Charles E,ed
Format: Printed Book
Language:Undetermined
Published: New York Macmillon publishing company 1993
Edition:6th ed.
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082 |a 658.83 TUL/MA 
100 |a Tull, Donald S  
245 |a Marketing research: measurement and method: a text with cases 
250 |a 6th ed. 
260 |b Macmillon publishing company  |a New York  |c 1993 
300 |a xviii,863 
700 |a Hawkins, Del I 
700 |a Stewart, Charles E,ed. 
942 |c BK 
999 |c 149814  |d 149814 
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