APA Edition Citation

Manendra, M. (1989). Advertising management: Concepts and cases. Tata McGraw-Hill Publishing company Limited.

Chicago Edition Citation

Manendra, Mohan. Advertising Management: Concepts and Cases. New Delhi: Tata McGraw-Hill Publishing company Limited, 1989.

MLA Edition Citation

Manendra, Mohan. Advertising Management: Concepts and Cases. Tata McGraw-Hill Publishing company Limited, 1989.

Warning: These citations may not always be 100% accurate.