Παραπομπή APA

Broadbent, S. (1989). Advertising budget: The advertiser's guide to budget determination. McGraw-Hill Book Company.

Παραπομπή Chicago Style

Broadbent, Simon. Advertising Budget: The Advertiser's Guide to Budget Determination. London: McGraw-Hill Book Company, 1989.

Παραπομπή MLA

Broadbent, Simon. Advertising Budget: The Advertiser's Guide to Budget Determination. McGraw-Hill Book Company, 1989.