Bobrow, E. E., & Bobrow, M. D. (1985). Marketing handbook Vol.II: Marketing management. Dow Jones-Irwin.
Chicago Edition CitationBobrow, Edwin E,ed, and Mark David Bobrow. Marketing Handbook Vol.II: Marketing Management. Illinois: Dow Jones-Irwin, 1985.
MLA Edition CitationBobrow, Edwin E,ed, and Mark David Bobrow. Marketing Handbook Vol.II: Marketing Management. Dow Jones-Irwin, 1985.
Warning: These citations may not always be 100% accurate.