Advertising and brand building : Principles and case studies

Lignende værker

• Advertising and brand building : principles and cases studies
  af: Pongiannan, K ed
  Udgivet: (2012)
• What's in a brand: Building brand equity through advertising
  af: Philip-Jones, John
  Udgivet: (1998)
• Advertising and Promotion; Communicating Brands
  af: Hackley,Chris
  Udgivet: (2005)
• Advertising and promotion: Communicating brands
  af: Hackley, Chris
  Udgivet: (2005)
• Advertising and integrated brand promotion /
  af: O'Guinn, Thomas C. .
  Udgivet: (2007)