John ,PHILIP Jones. (2007). When ads work: New proof yhat advertising triggers sales (2.). Prentice hall of india pvt ltd.
Chicago Edition CitationJohn ,PHILIP Jones. When Ads Work: New Proof Yhat Advertising Triggers Sales. 2. New delhi: Prentice hall of india pvt ltd, 2007.
MLA Edition CitationJohn ,PHILIP Jones. When Ads Work: New Proof Yhat Advertising Triggers Sales. 2. Prentice hall of india pvt ltd, 2007.
Warning: These citations may not always be 100% accurate.