Influence of branded food products on consumer behaviour in Kerala

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Bibliographic Details
Main Author: Jisana T K
Format: Electronic Thesis
Language:English
Subjects:
branding
branding||Consumer behaviour||Food products
Consumer behaviour
Food products
Online Access:http://hdl.handle.net/10603/205377
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Influence of branded food products on consumer behaviour in Kerala /
by Jisana, T. K.
Published 2017
Ph.D Thesis
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