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A study of the effect of sales promotion on consumption of fast moving consumer goods in Kerala

Dettagli Bibliografici
Autore principale:	Abdul, Majeed C
Natura:	Electronic Thesis
Lingua:	English
Soggetti:	Commerce Commerce\|\|Consumer behaviour\|\|Consumer goods\|\|Sales promotion Consumer behaviour Consumer goods Sales promotion
Accesso online:	http://hdl.handle.net/10603/21347

http://hdl.handle.net/10603/21347

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