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A study of the effect of sales promotion on consumption of fast moving consumer goods in Kerala

Manylion Llyfryddiaeth
Prif Awdur: Abdul, Majeed C
Fformat: Electronic Thesis
Iaith:English
Pynciau:
Mynediad Ar-lein:http://hdl.handle.net/10603/21347
Disgrifiad
Disgrifiad Corfforoll:xxxii,395p.
Llyfryddiaeth:Includes bibliographical references (p.382-395) and abstract.