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Consumer Perception About Promotional Strategies Adopted by Marketers A Study with Reference to Fast Moving Consumer Goods in Kerala

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书目详细资料
主要作者:	Krishna Kumar K M
格式:	Electronic Thesis
语言:	English
主题:	Consumer goods Consumer goods\|\|Marketing Marketing
在线阅读:	http://hdl.handle.net/10603/20113

Consumer perception about promotional strategies adopted by marketers: a study with reference to fast moving consumer goods in Kerala /

Consumer perception about promotional strategies adopted by marketers: a study with reference to fast moving consumer goods in Kerala /

由 Krishna Kumar, K M
出版 2006

Ph.D Thesis