Manendra, M. Advertising management: Concepts and cases. Tata Mc Grow hill publishing company.
Style de citation ChicagoManendra, Mohan. Advertising Management: Concepts and Cases. New delhi: Tata Mc Grow hill publishing company.
Style de citation MLAManendra, Mohan. Advertising Management: Concepts and Cases. Tata Mc Grow hill publishing company.
Attention : ces citations peuvent ne pas être correctes à 100%.