Manendra, M. Advertising management: Concepts and cases. Tata Mc Grow hill publishing company.
Chicago Edition CitationManendra, Mohan. Advertising Management: Concepts and Cases. New delhi: Tata Mc Grow hill publishing company.
MLA Edition CitationManendra, Mohan. Advertising Management: Concepts and Cases. Tata Mc Grow hill publishing company.
Warning: These citations may not always be 100% accurate.