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LEADER |
00587nam a2200181 a 4500 |
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20151215125201.0 |
008 |
960221s1955 dcuabcdjdbkoqu001 0deng d |
003 |
ViArRB |
082 |
|
|
|a 659.1
|b PAT
|
100 |
|
|
|a Patti, Charles H.
|9 8069
|
245 |
|
|
|a Cases in advertising and promotion management
|
300 |
|
|
|a vi, 256p.
|
653 |
|
|
|a Advertising
|a Sales promotion
|
700 |
|
|
|a Murphy John H.
|9 8068
|
942 |
|
|
|c BK
|6 _
|
260 |
|
|
|c 1983
|a New York
|b John Wiley
|
999 |
|
|
|c 98919
|d 98919
|
952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 6591_PAT
|7 0
|9 124652
|a SMS
|b SMS
|c GEN
|d 2009-11-09
|o 659.1 PAT
|p SMS014252
|r 2009-11-09
|w 2009-11-09
|y BK
|