APA način citiranja

Patti, C. H., & Murphy John H. (1983). Cases in advertising and promotion management. John Wiley.

Čikaški stil citiranja

Patti, Charles H., i Murphy John H. Cases in Advertising and Promotion Management. New York: John Wiley, 1983.

MLA način citiranja

Patti, Charles H., i Murphy John H. Cases in Advertising and Promotion Management. John Wiley, 1983.