Patti, C. H., & Murphy John H. (1983). Cases in advertising and promotion management. John Wiley.
Chicago Edition CitationPatti, Charles H., and Murphy John H. Cases in Advertising and Promotion Management. New York: John Wiley, 1983.
ציטוט MLAPatti, Charles H., and Murphy John H. Cases in Advertising and Promotion Management. John Wiley, 1983.
אזהרה: ציטוטים אלה לעיתים לא מדויקים ב 100%.