Style de citation APA

Patti, C. H., & Murphy John H. (1983). Cases in advertising and promotion management. John Wiley.

Style de citation Chicago

Patti, Charles H., et Murphy John H. Cases in Advertising and Promotion Management. New York: John Wiley, 1983.

Style de citation MLA

Patti, Charles H., et Murphy John H. Cases in Advertising and Promotion Management. John Wiley, 1983.

Attention : ces citations peuvent ne pas être correctes à 100%.