APA citiranje

Patti, C. H., & Murphy, J. H. (1978). Advertising management: Cases and concepts. Grid.

Chicago Edition Citation

Patti, Charles H., and John H. Murphy. Advertising Management: Cases and Concepts. Chio: Grid, 1978.

MLA citiranje

Patti, Charles H., and John H. Murphy. Advertising Management: Cases and Concepts. Grid, 1978.